Browsing ΤΕΙ Κρήτης / TEI of Crete by Author "Bali, Eleni"
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Matraka, Athanasia-Afroditi; Bali, Eleni
Thesis advisor: Mastorakis, Georgios
Publication Date: 2017-01-19Social Media Market concerns a new type of marketing which mainly targets younger consumers. It is based on a combination of lots of various tendencies most of which come from the development of Internet and the Social ...